Summer growth remains stagnant in most sectors.
Hospitality employment is back to the pre-corona level. However, the usual summer growth remains stagnant in most sectors. We analyzed over 24 million working hours in our Workforce Management Platform, L1NDA. The impact of the corona measures on hospitality employment is evident.
We developed the Hospitality Employment Monitor as a benchmark to compare your company results with industry peers. The report contains interactive charts and will be updated monthly and published on our website. The analysis shows that the number of scheduled shifts and planned employees are a reliable measure of the economic recovery of the hospitality industry.
Back to the level before the hospitality closure
Almost 53% of all hospitality employees, both permanent and flexible, we’re sitting at home from the day hospitality businesses closed their doors. Logically, the number of scheduled employees increased when hospitality reopened for a maximum of thirty guests. Once the hospitality business could again receive a hundred guests (as of July 2020), the number of workers has recovered to the level of February 2020. Unfortunately, the normal high season growth of 24% did not show up. We expect the recent government advice to organize parties, drinks, and other gatherings for large groups in hospitality establishments to increase workers’ number further.
“To fully recover the number of employees scheduled, it is important to gain more confidence in the hospitality industry. For that, it is important to follow the government’s advice and meet friends and family in the hospitality industry and not at home,” says Wim Jansen. CEO of L1NDA.
Significant differences in types of establishments
There are significant differences between the various types of hospitality sectors. Seasonal sectors such as camping sites, holiday home rentals, and apartments show a strong recovery after reopening. The rest of the hospitality sectors are lagging. In particular, restaurants and hotels, the largest hospitality sectors, are back on the level of February 2020. However, they do not show the expected strong summer growth of 25% and 17%, respectively.
Recovery differs regionally
The Hospitality Employment Monitor shows significant local differences. Employment in the eastern part of the Netherlands, especially Drenthe, Groningen, Gelderland, and Overijssel, is growing significantly faster than in other parts of the Netherlands. This year, many Dutch people spent their holidays or long weekends in this region instead of going abroad. The Gelderland province benefited the most.
We noted this growth in the sectors ‘hotel restaurants’ (+ 7% compared to 2019), ‘camping sites’ (+ 13% compared to 2019), and ‘fast-food restaurants, cafeterias, ice cream parlors, food stands, etc.’ (+ 13% compared to 2019).
The Noord-Holland province as a whole is lagging far behind, at – 18% from 2019.
The monthly benchmark for hospitality
We’ll update the monitor monthly with the latest data from our planning and flex work solution to closely monitor fluctuations in employment in the various sectors. The full and interactive Hospitality Employment Monitor report can be viewed here.